QR Code Trailers.

Quote from the movie A Beautiful Mind: "But on the night, here you are, making a Hollywood movie..."

There are just a few movie poster, or other movie related promotional material that hold QR Codes.
The Iron Man II movie poster contained a QR Code in the Uni-Beam of the Iron Man suit.
This QR Code was linked to a online promotion.
I haven't found a Iron Man III movie poster containing a QR Code, it seems that the usage of QR Codes in relation with movies is not consistent.


In my opinion each modern movie poster should contain a QR Code linking to the trailer. QR Codes target the mobile phone users, and most modern mobile phone have no problem running these trailers.

With just a bit of enhancement effort the QR Code can be graphically linked to the movie.

Here is my Captain America The Winter Soldier QR Code. Maybe Marvel Studio's is interested :-)

Mining for gold.

Quote from the movie Rat Race: "It was the second largest gold rush in American history."

The 19th of December there was a column making a reference that Bitcoin was following a classic bubble progression. I also like the reference to a 'gold rush' behavior.
A reference to gold rushes in Wikipedia states:
"Gold rushes were typically marked by a general buoyant feeling of a "free for all" in income mobility, in which any single individual might become abundantly wealthy almost instantly."

This leads to the question who actually made money during those gold rushes. Sure there were lucky individuals who actually struck a lot of gold, but a job with less risk and more income certainty is to be a supplier for the gold-diggers. The stores that sold the pickaxe's, shovels, food and other necessities for the miners probably made the most profit.
The same can be said for the crypto coin mining. Since everybody can do actual mining, the free for all and instant wealth is very appealing. In order to do some serious crypto coin mining, you require a lot of calculating power, and currently the most mining power can be made when using the AMD Raedon graphical card as the heart of your mining rig.
I would not be surprised if AMD would report a better year than expected, solely due to the increased demand of their graphical adapters for (Scrypt based) mining rigs. Maybe the safest way to also make money on the bitcoin hype is to buy AMD shares :-).

Reality and history will probably tell that the biggest profits have been made by the early adopters, and the market already has been taken over by bigger players.
Being a supplier for the Crypto Coin market is still interesting, that's why I'm selling these Customized QR Code Wallets.

Pagerank Update.

Quote from the movie Double Jeopardy: "Here's your Christmas present..."


In order to check the effectiveness of you QR Codes as part of a marketing campaign the usage of the code must be measured.

This same check also applies to websites in general. The most common way to measure the quality of a website is  the Google Page-rank.

There are several SEO (search engine optimizing) techniques to create a higher pagerank score. But in order to be sure Google actually needs to update the pagerank.

The update rate used to be about 4 times a year, but in 2013 the first pagerank update was in February. From about May a second update was expected, but it was postponed.

Up to a week ago it was expected that a second pagerank update would not happen in 2013 anymore, until suddenly an update was rolled-out on the 6th of December.

With my QR Code website going from PR1 to PR3 and my blog from unrated to PR1, I cannot complain with the results from this update.
I consider this new rating as an early Christmas present.